Pinterest Image Sizes & Dimensions

Tons of versions are currently rolling out regarding the recommended Pinterest image sizes and dimensions. Anyway, Pinterest itself changes them almost every year, after carefully studying the user experience and collecting feedback.

Imagine being on Pinterest and looking at square photos only. The interface is wide enough to display large pictures, and that’s why Pinterest loves long infographics.

One thing’s for sure! Infographics can’t be properly shared to other social networks such as Instagram. They will be automatically cropped and the information will distract you and other users.

iphone screen showing the pinterest feed
Photo by charlesdeluvio on Unsplash

In order to create the perfect Pin, you need to do a thorough research. Why is that?

Well, first of all, Pinterest has preferred image/video sizes and file formats. Also, standing out on Pinterest isn’t quite the easiest thing you can do.

According to epipheo.com, the lifespan of Pins is over 3.5 months. That means that your visual content will be there forever and if worth it, it will show up many people’s feed. But, how can you make a Pin worth it enough to get benefits?

  • Design appropriately! People are always attracted by beautiful visuals. This is why you can use a few free digital tools to make your job easier. You can pick Canva and/or VistaCreate, which you can also find within Publer.
  • Post often. If you post 5+ times a day, your chances of getting on top of a feed and noticed will be higher. Stay consistent by scheduling your Pins ahead of time and in bulk.

Did you know that Publer allows you to schedule up to 500 Pins at once (while Pinterest only provides the option of 200)?

Here’s everything you need to know about Pinterest Image Sizes & Dimensions:

  • Pinterest prefers large and high-resolution images, as well as an aspect ratio of 2:3.
  • The optimal Pinterest Pin size according to Canva is 1000 x 1500 px.
  • According to Pinterest itself, you should pick a vertical image: ‘Use high-quality, vertical images that will stand out in people’s feeds. We recommend a 2:3 aspect ratio (ex: 1000 x 1500 pixels). Other ratios may cause your Pin to truncate, or may negatively impact performance.’
  • A long Pin is  1000 x 2100 pixels and it doesn’t get truncated on the feed, in case you’re wondering.
  • Pinterest Boards should be 222 x 150 pixels.
  • The file type for a Pinterest image is a PNG or JPEG; and the video file type is .mp4, .mov or .m4v.

opened laptop showing a Pinterest business profile
Photo by Szabo Viktor on Unsplash

Related articles:

How To Schedule Pinterest Posts: Everything You Need To Know

Can You Make Money On Pinterest?

19 Dos and Don’ts for your Pinterest Marketing Strategy in 2022

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