Social Media Holiday Calendar April 2023 (+Ideas)

Planning your social media holiday calendar is an amazing strategy for growing your business organically.

We know marketers crave interesting content ideas with the work overload, and that’s why we find social media holidays a useful way to deliver a great job effortlessly.

Using holidays and their trending hashtags correctly can change the whole marketing game for your business. Whether you decide to write a blog article with helpful stats, create Instagram Reels/TikTok videos, or share a long infographic – your social media presence will earn an incredible reputation.

Social media holiday posts are also a smart way to produce repurposable content for your networks.

April is a month full of excitement and opportunities for businesses to engage with their audience on social media.

From April Fools Day to National Superhero Day, there are plenty of holidays to leverage in your content marketing strategy. This article will explore some of the most exciting holidays in April and how you can use them to grow your online presence.

Social Media Holiday Calendar - April 2023

150+ April Holiday Ready to Spark Your Creative Fire

As a social media manager, you know how important it is to have fresh new ideas and turn important inter/national holidays or awareness days into successful marketing campaigns. Therefore, we’re suggesting a few interesting dates to keep in mind:

April Fools Day #AprilFools – April 1

April Fools Day is a fun-filled day that can be used to create engaging content for your audience. However, it’s important to remember that not everyone appreciates pranks, so play it safe and ensure your content is in good taste.

You could run a marketing campaign that delivers fake news or a product that doesn’t exist. The goal is to have fun and generate buzz around your Brand.

Don’t Go to Work Unless It’s Fun Day #DontGoToWorkUnlessItsFunDay – April 3

Work can be stressful, so why not use this day to create a fun work environment?

Plan a happy hour with your team or organize a team-building activity to bring everyone closer together. The happier your team is, the more productive they will be, positively impacting your business.

Also, your Brand’s socials could benefit if you take a picture or two.

colleagues having fun in the office
Photo by RODNAE Productions on

World Health Day #WorldHealthDay – April 7

World Health Day serves as a reminder for individuals, communities, and governments to take action toward promoting good health and preventing illnesses. It is also an opportunity to raise awareness about the importance of access to healthcare, healthy living, and disease prevention.

Each year, the WHO selects a specific health theme for World Health Day. The theme for World Health Day 2023 is ‘Health for All‘ This theme highlights the urgent need for action to eliminate health inequities and work towards a fairer and healthier world for all.

food healthy love hand
Photo by Nataliya Vaitkevich on

Easter Sunday #Easter #EasterBunny #EasterSunday – April 9 & 16

Easter Sunday is a widely celebrated holiday among Christians worldwide. Social media platforms such as Facebook, Instagram, and Twitter are often filled with Easter-themed posts, messages, and images.

Social media has become a platform for businesses and brands to promote their Easter-related products and services. This includes everything from Easter-themed clothing, decorations, and food items to travel packages and holiday deals.

It is a significant holiday that provides an opportunity to engage with your audience in a fun and creative way. You could organize a virtual Easter egg hunt on your social media channels or run a special promotion for your products or services.

white flowers between brown rabbit figure and eggs
Photo by George Dolgikh on

Get to Know Your Customers Day #GetToKnowYourCustomersDay – April 20

Get to Know Your Customers Day is a perfect opportunity to connect with your audience on a deeper level. It is a recurring special date set on the third Thursday of January, April, July, and October of each year.

Organize a live stream on YouTube or Instagram to learn more about your audience, ask them questions, and answer their queries. This will help you humanize your Brand and build stronger customer relationships.

a woman using a smartphone in blogging
Photo by Kampus Production on

Superhero Day #NationalSuperheroDay – April 28

On Superhero Day, people often dress up as their favorite superheroes or share images and messages on social media about their favorite superheroes. This includes both well-known superheroes from comic books and movies, as well as real-life heroes such as doctors, nurses, firefighters, and police officers.

But forget Batman or Spiderman. We have our own superhero to cherish on this day! You can use #PublerNation to show your support and appreciation for the tireless superhero that sure knows how to use his social superpowers!

Try Publer today!

If you were on the fence about using Publer as your social media scheduler, we hope our Calendar View with all your favorite Social Media Holidays might have changed your mind.

Use Publer to Get The Best of The Holidays

Publer is a powerful social media management tool that can help you take your content marketing strategy to the next level by leveraging social media holidays. Here are some additional tips and tricks to help you make the most out of Publer’s Social Media Holiday Calendar:

Plan Ahead

The key to successful content marketing is planning ahead.

You can find all relevant holiday hashtags on each day of November, thanks to the Calendar view on your Publer account. Click on each day to select your favorite hashtags & prepare new posts.

Take the time to research upcoming holidays and events relevant to your business, and create a content calendar outlining your posts, hashtags, and messaging for each day.

Capture Attention with Unique Images & Copy

With the newest Publer AI Assist, you should never fear the absence of new ideas. In just a few clicks, you can use AI to generate images and text as if you have hired your own personal content creator.

You can also design unique photo and/or video illustrations using VistaCreate (Crello) and Canva within the composer. No need for extra tabs.

Use Publer’s Analytics to Track Progress

Publer provides detailed analytics to help you track your progress and see which posts perform best. It can also calculate your best times to post so that you can take advantage of your peak hours.

Use this information to optimize your content strategy and improve your engagement rates.

By following these tips and tricks, you can use Publer’s Social Media Holiday Calendar to create engaging content, reach new audiences, and build a solid online presence for your Brand.

Start planning your content strategy today and see the results for yourself!

Download the PDF now and share it with your marketing team:

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