Instagram Stories is a great way to share updates, publicize and run an Instagram giveaway, repost from other pages, and interact with your users. According to a survey, 58% of users become interested in a brand or product after seeing it on Instagram live.
Like your Instagram feed, it will help if you have a consistent aesthetic. Using a background color that compliments your graphics or content can make your brand’s stories become easily recognizable. You may even want a specific background color for your brand’s stories.
If you’re looking to add a little bit of personality to your Instagram Stories, changing the background color is a great way to do it
This guide will show you how to change the background color on your Instagram story with just a few taps on your phone.
The app automatically gives your post a background color when you publish it on Instagram Stories; however, you can change this if you wish.
There are a few options for changing your Instagram story background, which we will run through below.
Changing the background color for a post in which you were tagged is much easier. All you need to do is follow the same process above, excluding using the eraser icon. The new background color will not reflect on the post message itself.
A cohesive brand aesthetic helps to build a strong brand image in the minds of your audience, and you can achieve this by creating an Instagram filter for your images and choosing a fixed background color that goes with your branding.
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