In this vast market filled with countless tools to manage your social media profiles, making the right choice is sometimes difficult.
Which solution suits your business needs? Which one will truly elevate your online presence?
Today, we will explore 4 top Later alternatives. While all platforms aim to boost your social media game, their functionalities and features set them apart.
In today’s blog we will provide you with all the essential information you need to make a well-informed purchase decision.
Let’s dive in!
What is Later Used For?
Later is a comprehensive social media management platform designed to simplify your online presence. With Later, you can effortlessly plan, publish, analyze, and enhance the content across all your social media profiles.
While Later seamlessly integrates with various social media networks such as LinkedIn, Pinterest, and TikTok, it primarily focuses on providing comprehensive features for Instagram marketing.
Later offers an array of tools including:
- Convenient stories scheduler
- Powerful hashtag analyzer
- Advanced Instagram analytics
One notable feature of Later is its ability to recommend optimal posting times, so you can maximize your reach, engagement, and enhance your brand visibility across social media.
- Pricing: No Free plan. Paid plan starts at $18/month.
- Ease of setup: 9.1/10
- Ease of use: 9.2/10
- Quality of support: 8.9/10
- Platform availability: Desktop and mobile (iOS & Android)
- Reviews: 4.5 out of 5 in G2.
Why Look for a Later Alternative?
Later is a powerful tool for managing your post planning and scheduling, especially on platforms like Instagram. However, it has several drawbacks that sets back its ability to distinguish itself from competitors.
Find More Features
Even though Later supports LinkedIn, the application clearly lacks essential functions for managing and automating posts on this platform.
For example, users don’t have the option of posting multiple images or simply videos. Later also doesn’t provide enough analytical tools for LinkedIn, which is a problem for marketers working primarily in B2B.
Also, unlike other platforms like Publer, Later doesn’t support social networks like YouTube.
Customizable Plan
Later starter plan is not as advantageous as its competitors. Priced at $18 per month, users are restricted to 30 posts per social network, which is quite limiting.
If you are looking for an unlimited posts feature, you must subscribe to the Advanced plan, which comes at a considerably higher cost of $80 per month.
Overall, the pricing of Later can pose a major challenge for small businesses and startups. Additionally, it’s worth noting that Later does not offer a free plan, but instead provides a 14-day trial period.
Integration Apps
Later has another drawback in terms of its limited integration with other applications that aid in post creation. Unlike Publer or Hootsuite, the app does not offer integration with Canva, which is a popular platform for creating posts.
4 Alternatives to Consider Instead of Later
If you are seeking user-friendly and cost-effective social media automation software, we have taken the initiative to explore the top Later alternatives. Let’s get started!
Publer
- Pricing: Free plan available. Paid plan starts at $12/month.
- Ease of setup: 9.4/10
- Ease of use: 9.5/10
- Quality of support: 9.5/10
- Platform availability: Desktop and mobile (iOS & Android)
- Reviews: 4.8 out of 5 in G2.
| Publer | Later | |
|---|---|---|
| Platforms | Twitter, Facebook, Instagram, TikTok, LinkedIn, Pinterest, Google My Business, YouTube, WordPress & Telegram. | Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest. |
| Free Plan | Forever Free plan. • OpenAI integration • 3 social accounts • Create and schedule from mobile app • Import from Drive, Unsplash, etc • Bult-in photo editor • Design with Canva • Live chat support | No Free plan. Only free trial for 14 days. |
| For Small Businesses | Starting at $12/month • 3 social accounts (customizable) • 0 additional members • Unlimited scheduling & drafts • Unlimited workspaces • Bulk scheduling (500 posts at once) | Starting at $18/month • 30 posts per social profile • Limited analytics (up to 3 months of data) • Customizable Linkin.bio page • Collab tools for creators • Unlimited media storage |
| For Midsized Companies | Starting at $21/month • Unlimited AI prompts • Analytics reports • Best times to post and insights • Hashtag suggestions • Recycle evergreen content • Design videos with VistaCreate | Starting at $40/month • 150 posts per social profile • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools |
Publer vs. Later Takeaway
Publer offers several distinct advantages compared to Later. First, the app supports a wider range of social networks, including the ability to schedule videos on YouTube, a feature that is not available on Later.
Also, Publer provides a free plan that includes essential options for post scheduling. Users can leverage the AI Assist feature on Publer, which automatically generates content and suggests relevant hashtags.
You also profit from free integration with Canva, and if you opt for the Business plan, you gain access to VistaCreate that is perfect to edit your videos.
Last, Publer outperform in customer support by providing live chat assistance across all plans, while Later restricts this feature to the Advanced plan, which comes with a hefty price tag of $80 per month.
Create a free account on Publer today!
Loomly
- Pricing: No free plan. Paid plan starts at $26/month.
- Ease of setup: 9.4/10
- Ease of use: 9.3/10
- Quality of support: 9.4/10
- Platform availability: Desktop and mobile (iOS & Android)
- Reviews: 4.6 out of 5 in G2.
| Loomly | Later | |
|---|---|---|
| Platforms | Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, Snapchat, Pinterest, Google. | Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest. |
| Free Plan | No Free plan. | No Free plan. Only free trial for 14 days. |
| For Small Businesses | Starting at $26/month • 2 users • 10 social accounts • Sponsored Posts • Loomly Media Studio • Hashtag Suggestions • Twitter Threads • Loom.ly Link Shortener • Two Factor Authentication • Post Analytics | Starting at $18/month • 30 posts per social profile • Limited analytics (up to 3 months of data) • Customizable Linkin.bio page • Collab tools for creators • Unlimited media storage |
| For Midsized Companies | Starting at $59/month • 6 users • 20 social accounts • Unlimited AI prompts • Analytics reports • Best times to post and insights • Hashtag suggestions • Recycle evergreen content • Design videos with VistaCreate | Starting at $40/month • 150 posts per social profile • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools |
| Enterprise Plan | Starting at $129/month • Scheduled Analytics Reports • Custom Roles • Custom Workflow | Starting at $80/month • Unlimited posts • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools • Live chat support |
Loomly vs. Later Takeaway
Another top Later alternatives might be Loomly. Loomly is a robust solution to manage your social profile and offers valuable options and features suitable for both small businesses and large companies.
One notable advantage is its extensive support for multiple social networks. Unlike Later, Loomly lets users to schedule posts on platforms like YouTube and Snapchat, which sets it apart from many other competitors.
Overall, Loomly serves as an excellent Later alternative as it offers a similar solution at the same price point, while providing the added advantage of supporting a wider range of social networks.
Sendible
- Pricing: No free plan. Paid plan starts at $29/month.
- Ease of setup: 8.5/10
- Ease of use: 8.8/10
- Quality of support: 8.9/10
- Platform availability: Desktop and mobile (iOS & Android)
- Reviews: 4.5 out of 5 in G2.
| Sendible | Later | |
|---|---|---|
| Platforms | Instagram, Facebook, TikTok, Twitter, LinkedIn, Google My Business, YouTube, WordPress. | Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest. |
| Free Plan | No Free plan. Only free trial for 14 days. | No Free plan. Only free trial for 14 days. |
| For Small Businesses | Starting at $29/month • 1 user • 6 social profiles • Unlimited scheduling • Planning & content ideas • Monitoring & replying • Reporting | Starting at $18/month • 30 posts per social profile • Limited analytics (up to 3 months of data) • Customizable Linkin.bio page • Collab tools for creators • Unlimited media storage |
| For Midsized Companies | Starting at $89/month • 4 users • 24 social profiles • Creator plan features • Team collaboration • Assignment & approval • User management | Starting at $40/month • 150 posts per social profile • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools |
| Enterprise Plan | Starting at $199/month • 7 users • 49 social profiles • Traction plan features • Automated client reports • Content & hashtag library • Account management | Starting at $80/month • Unlimited posts • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools • Live chat support |
Sendible vs. Later Takeaway
Although Sendible is more expensive than Later, this price difference rely on its more advanced features and wider choice of social networks.
For example, users can schedule their posts on platforms such as YouTube and WordPress, which is not the case with Later.
Also, the app make it easy to setup RSS feed, simplifying the process of updating ecommerce sites or blogs.
While Sendible does have a few drawbacks, such as the absence of a hashtag search tool (available on Later), the platform shines in providing robust post scheduling and performance analysis options.
Buffer
- Pricing: Paid plan starts at $6/month. Free plan available.
- Ease of setup: 9.2/10
- Ease of use: 9.2/10
- Quality of support: 8.5/10
- Platform availability: Desktop and mobile (iOS & Android)
- Reviews: 4.3 out of 5 in G2.
| Buffer | Later | |
|---|---|---|
| Platforms | Twitter, Facebook, Instagram, TikTok, LinkedIn, Pinterest, Mastodon. | Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest. |
| Free Plan | Forever Free plan. • Planning & publishing tools • Landing page builder • AI Assistant | No Free plan. Only free trial for 14 days. |
| For Small Businesses | Starting at $6/month • Free features, plus: • Engagement tools • Analytics report | Starting at $18/month • 30 posts per social profile • Limited analytics (up to 3 months of data) • Customizable Linkin.bio page • Collab tools for creators • Unlimited media storage |
| For Midsized Companies | Starting at $12/month • Unlimited team members & clients • Draft collaboration tools | Starting at $40/month • 150 posts per social profile • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools |
| Enterprise Plan | Starting at $120/month • Team features, plus: • Custom access & permissions • Agency-friendly pricing | Starting at $80/month • Unlimited posts • Full analytics (up to 1 year of data) • Customizable Linkin.bio page • Collab tools for creators and brands • Team and brand management tools • Live chat support |
Buffer vs. Later Takeaway
Buffer is also an excellent Later alternatives for several reasons. First, Buffer offers more flexibility in pricing, starting at $6 per month per social media.
The advantage of Buffer’s pricing structure over Later is that you only pay for the social networks you actively use. This is particularly beneficial if you have a limited number of social networks to manage.
Also, just like Later, Buffer doesn’t offer YouTube, but does offer other options such as Mastodon.
Another significant advantage over Later is its extensive range of analytical tools. For instance, Buffer provides detailed metrics for measuring engagement, conversion, and interactions, enabling users to gain comprehensive insights.
Conclusion
Later is undeniably a valuable tool for planning social media posts, particularly for Instagram. However, it may not fulfill all the requirements of your business depending on your specific needs.
- Later is an excellent tool for scheduling your Instagram posts with great option such as linkin.bio
- However, it doesn’t integrate all social networks (YouTube, WordPress, Snapchat), which limits your brand’s presence.
- Tools like Publer offer greater network availability with equivalent options for a more affordable price. Create a free account on Publer today!
Other Comparisons that might interest you:
- Hootsuite alternatives
- Sprout Social vs. Publer
- Buffer vs. Publer
- SocialPilot vs. Publer
- Tweetdeck alternatives
Denisa Lamaj
