LinkedIn has evolved from a platform to display one’s professional experience and connect with peers to an invaluable resource for companies to network, interact with potential clients, and build relationships.
While manual outreach can be effective, it takes a lot of time and effort. This is where LinkedIn automation software can help. Automation tools can help you grow your network by performing tasks such as monitoring leads, scheduling posts, and more.
In this article, we will share the best automation tools and software that will help you get more quality leads for your business.
Why You Should Use LinkedIn Automation Tools
LinkedIn automation tools can save you a lot of time and energy. Automating your content on the platform can help you make the most of your time and resources. Here are some of the top reasons why you should give them a try.
- Allows scheduling posts at your preferred timings to stay active on LinkedIn
- Generates reports to keep track of analytics and performance
- Creates targeted content for specific audience demographics
- Boost audience reach and engagement
- Allows A/B testing of content to improve strategies and categorize user journey
- Integration with other lead generation tools is possible
- Customizes LinkedIn automation rules depending on the social media campaigns
9 Best LinkedIn Automation Software & Tools to Grow Your Network
There are some great LinkedIn automation tools out there that can help you grow your network and business quickly and easily, and we’ve compiled a list of the best software and tools to help you get the most out of your account:
Publer is an all-in-one platform that lets you analyze, collaborate, and schedule your posts on LinkedIn and other social media platforms. Uploading photos, including multi-photo posts and videos published via Publer for both Profiles & Pages, will show up as if you posted them on LinkedIn directly.
You can also schedule a follow-up comment, automate the sharing of relevant posts to your LinkedIn profile, and even automate deletion, such as setting the post to be removed after 24 hours.
Publer’s analytics and reporting might not be as robust as some users would like, but it still remains an excellent tool for social media management.
Pricing: Publer’s free trial lets you manage three accounts with unlimited scheduling features and workspaces. Upgrading to the professional plan for only $12/month will allow you to customize accounts with unlimited scheduling features and workspaces, while the $23/month option gives you access to features such as analytics reports and hashtag suggestions.
Zopto is an automation tool that is quick and easy to set up. It works on a cloud-based system, so you don’t need to download anything for it to work.
With its customer filtering feature, you can target your audience by location, industry, company size, position, and more. You can also turn on features like connection invites, message sequences, and free InMails to help you keep your audience engaged.
Zopto’s live dashboard also lets you keep track of your leads and see all the data and statistics that you need to level up your LinkedIn campaign.
Despite its advantages, there are some drawbacks to the platform. You cannot cancel a campaign if you accidentally reach the wrong contact list, and some users have also experienced issues with the billing process. One example is being charged without notice after the free trial ends.
Pricing: The personal plan is $215/month, the Grow plan is $395/month, and the Agency plan is priced at $895/month.
MeetAlfred has features like a campaign manager, LinkedIn integrations, and a CRM that will allow you to build powerful campaigns and sustain them easily. And with the integration of your GSuite account, you can engage with your prospects via email for an even more personalized touch.
On the other hand, some users have expressed that MeetAlfred’s customer support could be improved and that their plans are more expensive when compared to other tools and software. MeetAlfred’s payment options are also restricted only to Mastercard and American Express.
Pricing: Starts at $29/month.
Expandi offers a dedicated and local IP address, making it the ideal tool for agencies and users that manage multiple LinkedIn accounts.
The Webhooks feature allows you to connect Expandi to other marketing tools, and the Smart Inbox feature lets you keep track of all incoming chats from your prospects and customers. Meanwhile, the dynamic feature goes beyond customizing the First Name and Company Name, making it the most customized LinkedIn tool.
Although it comes with a free trial, this tool is more expensive than other tools on the market. Some users might also find its safety mechanisms inconvenient.
Pricing: Starts at $99/seat per month.
Dux-Soup is the perfect tool for beginner marketers who want to get the most out of their LinkedIn marketing. With its easy-to-use features, Dux-Soup allows you to manage prospects, leave notes and tags on your target LinkedIn profiles, and automate outreach. Plus, you can easily download LinkedIn profiles into your CRM for more convenient tracking of leads. If you need help, Dux-Soup’s excellent customer support is always there.
However, note that you must always have LinkedIn open to get Dux-Soup to run, as it’s only a Chrome extension.
Pricing: Pro version starts at $11.25 per user/month.
Dripify’s advanced algorithms make it easy to set up your sales funnel with just a few clicks. You can customize your team’s workflow according to your preference and track important metrics such as follower count, engagement, and reach. You can also set up an automated sales funnel with just a few LinkedIn actions and use one LinkedIn account for multiple outreach campaigns.
On the other hand, this is yet to be available on Firefox or mobile versions, and the user interface (UI) needs an upgrade.
Pricing: Basic plan costs $39 per user/month.
Napoleon Cat can help you automate your ad moderation, post scheduling and publishing, social sales, team management, analytics and reporting, and integration to other social media sites.
NapoleonCat provides a Social Inbox system that automatically creates customer service tickets from user comments and can even translate your conversations to other languages, allowing you to reach a global audience.
Some users found the software to be glitchy and difficult to navigate. However, others found the software easy to use with no problems.
Pricing: NapoleonCat starts at $24/month.
Phantombuster is the ideal tool for businesses that want to generate more leads and grow their capacity. It offers a wide array of automation options, ranging from web automation to scheduling tasks and chain automation. Plus, it has some amazing features that are specifically designed for LinkedIn, allowing brands to maximize the platform’s potential.
- LinkedIn Network Booster sends automated invitations and connections to multiple LinkedIn users.
- LinkedIn Profile Scraper allows you to collect primary data (e.g., name, title, position, etc.) from targeted user profiles.
- LinkedIn Message Sender automates custom messages to existing connections.
- LinkedIn Auto Commenter/Liker automates engagement with your connections and selects LinkedIn users.
However, it’s important to note that this extension does not offer third-party integrations.
Pricing: Starter plan starts at $59/month, the Pro at $139/month, and the Team at $399/month.
Aero Leads is an excellent choice for quickly and efficiently growing your email list in real-time. Setting up the tool is easy, and you can export your data to CSV files or transfer it directly to Salesforce. Additionally, Aero Leads has integrations with popular platforms such as Hubspot CRM, Zoho CRM, FreshSales, and Salesforce.
On the other hand, Aero Leads has been criticized for having laggy features and an outdated user interface (UI).
Pricing: Aero Lead can cost anywhere from $49 to $499 per month.
Using LinkedIn automation tools can be an effective way to manage your content and keep your LinkedIn posts fresh and relevant. Different LinkedIn automation tools offer various features and capabilities, so it’s important to choose the one that best meets your needs and aligns with your overall business goals
With LinkedIn automation tools, you can
- Boost user reach and engagement.
- Keep track of performance and analytics.
- Schedule individual and bulk posts in advance.
- Keep your profile active.
- Improve content strategy by experimenting with different content types.
If you liked this article, check out this blog: LinkedIn Automation Strategy for Lead Generation to find out more about LinkedIn automation strategies.