Pinterest is undoubtedly one of the best platforms for users to look for inspiration and for companies to showcase their products. If you are a blogger or influencer, Pinterest can help drive website traffic and increase revenue.
Indeed, the platform has a real potential to grab customers’ attention during the research phase if you are an e-commerce or product-based business.
In today’s article, we will cover the following:
Let’s get started.
If you are a blogger, influencer, or e-commerce business, there are many ways to make money on Pinterest, and which strategies work best depends on your business and strategy.
One of the best ways to make money on Pinterest is to promote your products by posting Pins. Then, when users click on your Pins, they get redirected to your website, increasing your chances of getting new buyers.
Once they are on the site, you can redirect them to sign up for an email list, buy a product, or create another call to action. It depends on your marketing goals.
Now that we know the theory let’s put it into practice. Here is a detailed step-by-step guide on how to make money with Pinterest.
The first step is to start a self-hosted blog to attract potential customers from Pinterest. Many web hosting companies offer pre-built websites if you don’t have a website for your business yet. So start your blog today!
Your blog site is ready, and now you have to write your first articles. To attract users from Pinterest, write interesting content related to your niche. One of the most common mistakes is to write spam articles that follow the general trends of the platform.
Pro Tip: Focus only on your niche and choose topics that you enjoy talking about. Your readers will find useful and quality information and will be more likely to buy products from your website.
Sign up for a Pinterest business account for free. By doing so, you can start monetizing Pinterest and view in-depth analytics.
If you want to know more, we wrote a guide about the Pinterest Business account.
Now you can start creating boards and Pins for your Pinterest account. For beginners, we recommend using Canva to create Pins which is free and easy to use.
Pro Tip: Include relevant keywords in your personal board and Pin descriptions.
Take a look at the different ways to make money on Pinterest.
Our first tip is to pin your product pages directly to Pinterest. This is one of the easiest ways to increase your sales for your online business to generate significant traffic. Keep in mind to associate your Pins with keywords that your ideal customers are searching for maximum results.
Also, before sharing products on Pinterest, make sure Rich Pins are enabled. This will sync the latest information from your site to all Pins created from your site.
Creating Product Pins for your products effectively increases sales. Product Pins allow the online retailer to list products on Pinterest so customers can purchase without leaving the platform.
The first thing to do to set up a Product Pin is to apply to become a certified retailer on Pinterest.
If you are generating advertising revenue through your blog, you can easily increase traffic to your website through Pinterest. In fact, managing and ranking keywords is much easier on Pinterest than on Google.
Pinterest users love discovering new ideas and products. If you create useful content that matches the keywords your potential audience is looking for, you may get some of that search traffic through Pinterest.
Here are some tips to increase your web traffic through Pinterest.
Affiliate marketing isn’t just for blogs. You can also connect with Pins using a direct affiliate link. If you share your affiliate link on Pinterest, you will earn a commission when someone makes a purchase.
Pro Tip: Follow relevant affiliate marketing guidelines. Pinterest may block you if it sees you are spamming the platform. We recommend reviewing Pinterest’s affiliate policies and local regulations, such as the US Recommended Policy.
The Pinterest Creator Fund is a program that provides financial and educational support to select Pinterest creators from an underrepresented group to help them create content on Pinterest.
If you don’t qualify for the Creator Fund, the next step is to see if Creator Rewards is right for you.
Creator Rewards offers a program that allows creators to earn money by creating original Idea Pins based on Pinterest prompts.
Read More: How To Schedule Pinterest Posts: Everything You Need To Know
In today’s article, you learned that it is possible to earn money through Pinterest. Here is a summary of the ways you can make money with Pinterest.
Now that you know how to make money on Pinterest, let us know which strategy you will use first.
We would like to know. Write a comment below.
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