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Xhesika Tufa

Content Writer & Social Media Manager

Article Published 93

On the web

About

Founder of Josei (Creative Digital Marketing Agency) | 🎓 BSc Business Informatics | Content Marketer | Social Media Manager | 📌 Pinterest Strategist | Solo Traveller | Part-Time Yogi

Writing since 2022

Marketing
Publer Affiliate Program – Become an Ambassador to your Favorite Social Media Scheduler!

This is the ultimate guide you need to become part of Publer’s affiliate program as an Ambassador. No crumbs left at the end! If you are new to the affiliate […]
July 07, 2022
Marketing
Social Media Holiday Calendar August 2022

Download the full list of important social media holidays in August 2022. Leverage trending hashtags and stay relevant!
July 01, 2022
Youtube
4 Powerful Ways YouTube Shorts Can Help Your Channel

Learn why you need YouTube Shorts in your Marketing Strategy in 2022, the anatomy of Shorts, and how to schedule Shorts with Publer.
June 23, 2022
Tag Instagram Photos
Product Updates Instagram
How to Manage Tagged Photos on Instagram

Publer is now supporting Instagram tags for Business profiles. You can tag other users (public profiles, only) to your single-photo posts or carousels.
June 22, 2022
how to make a youtube short
Youtube
How To Make A Youtube Short: The Complete Guide

YouTube Shorts are everywhere, on everyone’s homepage once they open Youtube. These shorts are TikTok-lookalike video features used by creators and advertisers to showcase their services, talents, and other interesting and funny ideas. Here’s how to make a Youtube short

May 13, 2022
SOCIAL MEDIA HOLIDAY CALENDAR JUNE 2022 BY PUBLER
Marketing
Social Media Holiday Calendar June 2022

It’s almost summer and we need some good vacations as well as a nice and fresh-looking social media presence. As always, we got your back. We’re here to introduce the […]
May 09, 2022
LinkedIn Creator Mode – Ultimate Guide for Marketers
Linkedin
Master LinkedIn Creator Mode – Ultimate Guide for Marketers

LinkedIn Creator Mode – Ultimate Guide for Marketers
April 08, 2022
Twitter New Professional Accounts: What You Need To Know
New Twitter Professional Accounts: What You Need To Know

Twitter is an amazing social network that provides a huge range of professional tools. As a vital social network, Twitter helps get real-time information about global events. Did you know […]
April 08, 2022
Social Media Holiday Calendar for May 2022 by Publer
Marketing
Social Media Holiday Calendar for May 2022

The social media holiday calendar plays an important role in your marketing plan. It helps empower your social media posts and boost engagement easily. Among every benefit that you might […]
April 06, 2022
Instagram Carousel Post Ideas and Stats for Marketers in 2022 by Publer
Instagram
Instagram Carousel Stats and Post Ideas for Marketers in 2022

Instagram is a popular social network with over 1.13 billion users. And, according to Instagram, there are over 200 million business accounts. It’s amazing how one unique profile can showcase […]
March 28, 2022
Why You Need Telegram For Your Business
Product Updates
Why You Need Telegram For Your Business 

A guide to Telegram Channels & Groups and why you need Telegram for business. Use a secure, fast, and efficient dedicated messaging app.
March 23, 2022
Plan and Schedule Videos to Pinterest with Publer
Product Updates Pinterest
Plan and Schedule Videos to Pinterest with Publer

Schedule Pinterest Video Pins with Publer. Attract the right audience by effectively planning and designing new updates.
January 21, 2022
Download Analytic Reports and Find the Best Times to Post with Publer Analytics
Product Updates Marketing
6 Jaw-Dropping Elements from Analytic Reports

Grow your business with in-depth analytic reports from all social networks by Publer. Discover the best times to post top-performing content.
December 22, 2021
Create and schedule Facebook Carousel Posts with Publer
Product Updates
Facebook Carousel Posts – The Best Guide

Publer is now officially supporting Facebook carousel posts, which you can literally be able to use only if you’re creating an ad. That’s true and we’re proud to make it possible for our users, within the platform, for free.
November 18, 2021
Product Updates
Schedule Twitter Threads: Now with Images, Videos, or GIFs

Publer allows you to schedule long Twitter threads and interact with comments using visual content to express your thoughts better.
November 04, 2021
Increase Blog Traffic & Engagement with WordPress Post Scheduling by Publer
Product Updates
Master WordPress Post Scheduling with Publer

Save time, boost clicks and sales by scheduling and cross-promoting WordPress articles from one dashboard on Publer.
October 28, 2021
A Guide To Automating Your LinkedIn Strategy For Lead Generation - for publer.io by George J. Newton
Linkedin
A Guide To Automating Your LinkedIn Strategy For Lead Generation

As a marketer, LinkedIn is probably a staple in your lead generation strategy. This powerful B2B networking platform allows you to establish meaningful relationships and gain valuable insight from other […]
October 15, 2021
5 Tips to Get the Best for Your Business Using Instagram Live Christina Lee
Instagram
5 Instagram Live Tips for Small Businesses

5 Tips to Get the Best for Your Business Using Instagram Live Christina Lee
October 13, 2021
Impact of Automation on Your Job Nandan Mullakara
Marketing
Impact of Automation on Your Job

Here’s a professional report and view on how automation is affecting our every day life and jobs. Tips to change everything for the better.
October 11, 2021
A full Guide to Canva on Publer: How to Shape your Marketing Strategy
Marketing
A full guide to Canva on Publer: How to shape your marketing strategy

A full Guide to Canva on Publer:
How to Shape your Marketing Strategy
October 06, 2021
Download the full festive holiday guides from major social networks in a click. Become part of trends and earn an online reputation easily. New Trends and Tips to Plan a Strategic Holiday Season in 2021 by Publer.io
Marketing
New Trends and Tips to Plan a Strategic Holiday Season in 2021

It’s that time of the year again! The holiday season it is! Are we showing the excitement at a normal level, or should we change the tone? Either way, it’s […]
October 05, 2021
B2C marketing on LinkedIn: Does it exist?
Linkedin
B2C marketing on LinkedIn: Does it exist?

We tend to define goals among industries and we’ve done it also with platforms. So, Instagram is for B2C, and LinkedIn is for B2B. What about B2C Marketing on LinkedIn? […]
September 16, 2021
19 Dos and Don'ts for your Pinterest Marketing Strategy in 2022
Pinterest
Pinterest Marketing Strategy Do’s and Don’ts to Follow

Every social platform is roughly supporting remote working, online shopping, and quality content. And, the same goes for Pinterest. This is why we’ve carefully curated a Pinterest marketing strategy for […]
September 14, 2021
9 Ways To Improve Your Email Open Rate (With Free Tools Provided) by Nikita Singh
Marketing
9 Ways To Improve Your Email Open Rate (With Free Tools Provided)

Written by Nikita Singh Introduction You wrote emails for your campaign and sent them to your target audience. Your email reaches their inbox. Now, you see 2 important metrics: You […]
September 01, 2021
5 Ways To Increase Brand Trust Through Marketing by Jenny Williams
Marketing
5 Ways To Increase Brand Trust Through Marketing

Written by Jenny Williams In the past, you would be trusted as a brand because you were the only one to bring your customers a specific product or service. These […]
September 01, 2021
How to Drive Qualified Social Media Traffic to Your Website for More Leads and Sales bySusan Friesen
Marketing
How to Drive Qualified Social Media Traffic to Your Website for More Leads and Sales

Submission by Susan Friesen of eVision Media Using social media to get leads should be easy, right? More than half the global population now uses some form of social media, […]
September 01, 2021
Top 10 SAAS Tools for Startups to Effectively Manage Teams and Grow Business! by Vikas Patil
Marketing
Top 10 SAAS Tools for Startups to Effectively Manage Teams and Grow Business!

Written by: Vikas Patil The world of business and entrepreneurship is expanding endlessly and touching new heights at a rapid pace every day. Seeing this happening all around us on […]
August 31, 2021
Top Free LinkedIn Company Page Analytics to Include in Your Strategy (Examples)
Linkedin
The Top LinkedIn Company Page Analytics to Understand

Want to know how to make use of LinkedIn company page analytics? Read our top recommendations! We are so focused on using paid tools to do that, that we miss […]
August 02, 2021
Tax planning tips to manage finances and accounting for Digital Marketers by Rajiv Singh
Marketing
Tax Planning for Marketers: Financial Planning Tips

Written by Rajiv Singh As a digital marketer, present days are busy with client meetings and project enhancement. Given the covid pandemic situation, most of the businesses in the UK […]
July 22, 2021
Top 8 Tips For An Efficient Email Marketing Campaign
Marketing
Top 8 Tips For Your Email Marketing Campaign

An efficient email marketing campaign is an organic way to reach out to your customers and inform them about your products or services. Among professionals, it’s estimated as a very […]
July 19, 2021
Marketing
How to Repurpose Blog Post Content Into Multiple Social Media Posts

How To Repurpose Blog Post Content Into Multiple Social Media Posts by: Parker Casio
July 12, 2021
Master how to use labels as a fantastic, organizational feature to schedule and organize posts on Publer.
Product Updates
Master Labels as a Fantastic Organizational Feature

Master how to use labels as a fantastic, organizational feature to schedule and organize posts on Publer.
July 07, 2021
Prepare Unique High-Quality Content with Spintax Generator
Product Updates
New, Unique Content with Spintax Generator

You can now create new, unique human-quality content with Spintax Generator as a built-in integration in Publer. Help your content rank higher easily.
June 23, 2021
How to Set Up Targeted Ads on Instagram Yourself
Instagram
How to Set Up Instagram Targeted Ads Yourself

Written by: Melissa Mauro Targeted ads are a very effective marketing tool that enables you to advertise your products to people who are most likely to be interested in them. […]
June 21, 2021
Marketing
Social Media Holiday Calendar July 2022

We’re now welcoming the Social Media Holiday Calendar for July 2022. And it is full of interesting events! Staying aware of all social media holidays prepares you for a better […]
June 17, 2021
Marketing
Lead Magnets: The best way to Supercharge your funnels

Credits to Kushagra Oberoi If you become a giver, you’ll make them feel like they want to reciprocate. Price Pritchett People love free stuff. There are no two ways about it. They […]
May 28, 2021
Kibo - The unified inbox
Product Updates
Welcome, Kibo!

Kibo is built with a sole purpose: to build a better customer relationship. As a brand, you care about your community and developing empathy. Kibo aims to prioritize the workflow […]
May 24, 2021
Instagram
How to Make the Most Out of Instagram Guides

In case you missed out on the Guides section on Instagram, you better keep reading and change the whole game! Instagram Guides are somehow a new feature that boosts reach […]
May 17, 2021
Creative post ideas for May 2021
Marketing
10 Engaging Post Ideas for May 2021

When it comes to being creative we sure have our ups and downs. One can’t simply get in front of the laptop and start writing. There are of course tons […]
May 12, 2021
Marketing
Live Webinar: Link in Bio by Publer

This is your sign to empower your Instagram! It’s time to deep-dive into one of the most powerful tools by Publer: The Link in Bio. Starting this week, we’ll be […]
May 11, 2021
Instagram Feed Preview
Instagram Product Updates
Instagram Visual Planner: How to Preview and Plan Your Grid

Every visitor wants to look at an aesthetic Instagram feed, which tells a story and is obvious enough to understand. We also love our Instagram feed and we’ve carefully chosen […]
April 22, 2021
Facebook Now allows You to Schedule Stories

We all know Facebook’s post management tool named Creator Studio on its Business Suite. Its powerful features allow every user to ease their scheduling experience and help save a lot […]
April 19, 2021
Pinterest
20 Pinterest Facts You Probably Didn’t Know

One of the most important social networks is Pinterest. We all know how it started: a simple eCommerce site that provided access to many to upload their products. But, the […]
April 18, 2021
Youtube
What Are YouTube Shorts and How Do They Compare To Tiktok

It’s almost April, and YouTube’s TikTok-like Shorts have rolled out in the US. We all know how famous and successful TikTok got the last 365 days and that’s why multiple […]
March 22, 2021
Link in bio feature for your Instagram accounts with Publer
Product Updates Instagram Marketing
Link in Bio – A Powerful Feature for Instagram

There’s no need to change the link in bio on Instagram ever again. Just set it and forget it. Boost engagement, drive huge sales, and track insights.
March 18, 2021
New Twitter Shopping Features Launched in 2021

Besides all of the other social networks, Twitter is currently aiming for new eCommerce shopping features on the platform. As some of you might remember, Twitter has already explored the […]
March 04, 2021
Top 6 Advantages of the New Full Screen Calendar View on Publer platform
Marketing Product Updates
Full Screen Calendar View on Publer – 6 Advantages

The new full screen calendar view on Publer helps its users organize their work much more efficiently.
February 26, 2021
Top 9 Strategies to grow your business by using LinkedIn stories and swipe up feature
Linkedin
LinkedIn Stories to Grow Your Business? Top 9 Strategies!

Top 9 Strategies to grow your business by using LinkedIn stories and swipe up feature
February 22, 2021
Product Updates Instagram
Schedule Instagram Posts (Direct Posting) with Publer

Updated: January 29th, 2021 The missing piece of the puzzle is now available and ready for use! 🙌 On January 26th, 2021, Instagram published its Content Publishing API. After careful […]
January 29, 2021
Marketing
Social Media Image Sizes Ultimate Guide

Along with the new year come tons of changes regarding social media. While we still hang upon trending updates and we’re making the most out of each new respective feature, […]
January 13, 2021
easily-share-content-with-publer-browser-extension
Product Updates
Easily Share Content with Publer Browser Extension

Updated: April 4th, 2022 A brand new feature that will smooth the whole post scheduling process has been live now for over a week. Being such a piece of wonderful […]
January 06, 2021
Marketing
Creating Viral Infographics: 18 Tips for Success

Infographics are engaging pieces of content that help build a strong marketing strategy. Among all other terrific solutions to boost awareness and attract new potential customers, let’s raise a glass […]
December 30, 2020
Product Updates
Publer 2020 Year In Review

I know how devastating this year has been so I sincerely hope this message finds you and your loved ones well. I really do. As a small startup, I cannot thank you […]
December 29, 2020
How to Get Twitter Followers: 16 Proven Strategies

We’re all looking forward to a successful social media presence. As small business owners, you should already know the value of being active, sharing relevant content, being close to the […]
December 21, 2020
8 Powerful Reasons to Use Twitter Fleets

We welcomed Twitter Fleets in mid-November and can’t get enough of them. Twitter Fleets are 24-hour disappearing Stories that are driving everyone curious and are boosting everyone’s engagement. Fleets are […]
December 09, 2020
Marketing
Publer Partners Up with Zapier with New Integration

Among all other integration partners, we’re officially announcing: ‘The one with Zapier’. You already know, but to us, here’s what Zapier is: Zapier is an easy-to-use tool that completes fast […]
December 08, 2020
Marketing
11 Christmas Marketing Ideas to Boost Sales

It’s the official Christmas season and everyone is happy! That’s because of the amazing atmosphere and tons of marketing ideas that digital marketers can take advantage of. We’ve talked about […]
December 07, 2020
Facts about Linkedin Algorithm
Linkedin
The LinkedIn Algorithm – Must Read Facts

Being successful on the most professional platform requires a good understanding of the LinkedIn algorithm. A completed profile with a well-built network is the smartest and the most efficient method […]
November 29, 2020
Marketing Product Updates
Share Your Canva Designs Directly to Publer

May the new chapter begin. Updated on June 7th: Besides saving illustrations from the platform itself, you can now design new stuff within Publer using the Canva button. It’s finally […]
November 27, 2020
Strategies To Increase Engagement on Twitter
How to Increase Engagement on Twitter: 15 Strategies

Have your Tweets gone viral? Whether it’s a sad “no”, or a thrilled “yes, but what’s more”, you are in the right place. Surely, it’s time to integrate these 15 […]
November 22, 2020
Schedule Video Uploads on Youtube directly from Publer
Youtube Product Updates
How to Schedule YouTube Videos with Publer

A vlogger’s career depends on his mastery of creating, editing, and scheduling videos. Content creators struggle to find that golden shot when their free time matches some inspirational moments. Most […]
November 17, 2020
Automatically Post and Schedule from RSS Feeds
Product Updates
Automatically Post and Schedule from RSS Feeds

Every new feature on Publer stands for a time-saving and effective marketing strategy. Leaving the narcissistic words apart, we’re excited to announce the updated RSS Feeds officially: RSS Feeds Auto-Poster RSS – […]
November 13, 2020
Product Updates
Built-In Photo Editor on Publer

Everyone can edit, crop, filter, and color all the images right from the dashboard with the Built-In Photo Editor on Publer.

October 29, 2020
Marketing
How to Run a Successful Team Retreat

And at the end of it all, the only question we did to each other was: When is our next team retreat? Even though Publer was founded over 5 years […]
October 29, 2020
Marketing
Social Media Holiday Calendar November 2020

It’s part of a tradition now – Publer will always let you know how you can make the most out of your time by sharing relevant and useful Social Media […]
October 26, 2020
youtube-video-sizes
Youtube
YouTube Video Sizes & Dimensions You Should Know

All marketers want to be relevant when it comes to providing new information to the audience. Videos are an essential part of an online marketing strategy because they drive huge […]
October 08, 2020
Youtube
SEO for YouTube: 4 Easy Video Ranking Tricks

Every time we listen to the word ‘SEO’ our mind automatically goes to Google. Well, that’s because not many people talk about how important SEO is all around the social […]
October 07, 2020
Product Updates
How to Schedule Twitter Threads with Publer

Sometimes a tweet is not enough to express what you really want. Back in 2017, Twitter started providing threads as an option and it became more user-friendly over time. Starting […]
October 06, 2020
Pinterest Marketing
How to Create Story Pins and View Pinterest Insights

What are Story Pins? Talking about changes in the 2020s is the new normal. Pinterest is one of the social networks that’s being updated almost every month for a better […]
September 28, 2020
import-media-library-on-publer
Product Updates Marketing
Import Media on Publer from Google Drive, Dropbox, and Unsplash

Import media on Publer from Google Drive, Dropbox, and Unsplash for a time-saving experience. Search, view and store everything in ONE platform
September 24, 2020
Media Library Illustration
Product Updates Marketing
Introducing Media Library on Publer: Organize All Media in One Place

Media Library on Publer is team-specific, so every team member can view, add, delete, use, and search all the media that’s in the Media Library
September 17, 2020
How is Pinterest Helping Small Businesses
Pinterest
Pinterest for Small Business: Benefits of Using Pinterest

Is Pinterest helping small businesses? – YES, it is! Read more in-depth and get the knowledge to help your own business flourish through it!

August 26, 2020
Things You Should Know About Facebook Stories

Being active on social media is the one thing everybody knows is important. Nowadays, there are multiple things you can take advantage of and boost the reach and engagement. All […]
August 24, 2020
New Hashtag Suggestion Generator
Marketing Product Updates Recent
It’s time to try Publer’s Hashtag Suggestion Generator, for FREE!

Why do we need a Hashtag Suggestion Generator? Hashtags can easily change your posts from looking spammy to reaching the proper audience.
August 19, 2020
Marketing
Social Media Holiday Calendar – September 2020

As a social media manager, you often struggle to find the perfect content to fill social network feed. Every day is a special day somewhere in the world and having […]
August 14, 2020
How to Write a Tweet: Crafting the Best Tweets

Once upon a time, Twitter was limited to 140 characters per tweet, the same character limit as an SMS. Multiple users (mostly from the US) started using it and felt […]
July 30, 2020
Facebook Image Sizes in 2022
Facebook Image Sizes – Must-Read Guide

Facebook is specifically the platform that you cannot choose if you want to use or not. With 2.936 billion monthly active users in April 2022, Facebook holds your potential clients undoubtedly. […]
July 21, 2020
Pinterest
Recommended Pinterest Dimensions and Image Sizes for Pins

Tons of versions are currently rolling out regarding the recommended Pinterest dimensions Anyway, Pinterest itself changes them almost every year, after carefully studying the user experience and collecting feedback. Imagine […]
July 21, 2020
Twitter Image Sizes & Dimensions
Twitter Image Sizes & Dimensions by Publer

Nobody can tell you how important photos and videos are on Twitter. You have already seen a huge engagement whenever you decide to attach some media to your tweet and […]
July 21, 2020
Marketing
Social Media Calendar August 2020

Trending topics are smart ways to get together with everyone worldwide. They will never get old and that’s why we keep on sticking to those. We are sharing the most […]
July 18, 2020
3 Tips to Collect Customer Feedback on LinkedIn
Linkedin
How to Collect Customer Feedback on Linkedin: Expert Tips

Updated: March 2022 As we already know, LinkedIn is a professional social network, and being so, we aim to use it in a professional way. Whether your office is hiring […]
July 18, 2020
composer
Product Updates
Benefit from the Visual Composer Improvements on Publer

Publer has just advanced its composer for smoother creation. Its visibility and functionality are more transparent and powerful.
July 09, 2020
Marketing
Social Media Holiday Calendar July 2020

Almost every day is a holiday somewhere in the world. People celebrate them by organizing huge events and parades, or simply by gathering with family and friends on a picnic […]
June 29, 2020
Marketing
Webinars VS Podcasts: Which is best for your business?

At least once during the last 4 months, most of us have communicated via online platforms with their colleagues or friends. The importance of these kinds of software has been […]
June 25, 2020
Marketing
What are the best times to send an email newsletters?

On a quick search on Google, you can all see that the Top-ranked answer is ‘Tuesday’. Fair enough, because people usually hate Mondays and their full-email list of To-Dos. We […]
June 24, 2020
Youtube
eCommerce on YouTube: New Features Unveiled

We’ve all seen the pop-up ads on different YouTube videos and some of us have clicked and purchased a service or product right from there. eCommerce on YouTube isn’t a […]
June 19, 2020
Marketing
3 Free Stock Photo Sites to Use For Your Social Media Posts

It’s awesome how you can create, get, and use different options for maintaining the marketing of your online presence. Although it is risky to use media from other accounts as […]
June 15, 2020
Marketing
Social Media Holiday Calendar for June 2020

Being prepared for what’s coming next is the best strategy when you have active social networks for your brand. Almost every day is a holiday somewhere in the world and […]
May 28, 2020
Tracking and Automatically Shortening Links
Product Updates
Tracking and Automatically Shortening Links

Tracking and Automatically Shortening Links, can be easy: Bitly, Rebrandly, PixelMe, Switchy, JotUrl, RocketLink, or RetargetKit. Track them via UTM parameters.
May 15, 2020
Twitter Video Length Support Explained: API Allowance and More

Twitter videos can be up to 512 MB and 140 seconds long. Why 140 seconds long? That’s Twitter’s maximum limit for 3rd party apps like Publer. If you use Twitter’s interface you can upload videos up […]
May 03, 2020
Learn how you can have Recycled content on social media posts with Publer features
Marketing
Recycled Content on Social Media? This is how it works!

Believe it or not, recycled content is a lifetime hack of many social media managers. For example, tweets last just 15 minutes! Since the lifespan of social media posts is, […]
April 28, 2020
Manage your team in dedicated workspaces on Publer. Learn how you can benefit from the teams feature update.
Product Updates
Workspaces – 3 New Advantages on Our Product Update

Manage your team in dedicated workspaces on Publer. Learn how you can benefit from the teams feature update.

April 28, 2020
Marketing
The Truth Behind Social Media Colors: Branding Explained

It only takes a second for a person to fall in love with a specific color and years to fall out of it. The beauty behind the colors has always […]
March 03, 2020

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